Lisa Brookins

Lisa is a marketing and brand strategist with a deep experience creating, launching, and generating demand for CPG products in Canada and the U.S. She has been with Compass Marketing since its founding in 2009.

Strategy

5 Excellent Reasons to Make Brand-Building a Priority

Striking the right balance between conversion marketing and brand building for wellness companies is key as businesses shift from crisis mode to long-term growth.

Strategy

See What Others Don't

Why you need the outside perspective to see opportunity more clearly.

November 2, 2021

Consumer

8 Components of Health and Wellness

Wellbeing is so much more than absence of illness. Here's how we see the areas that address it - with some standout brands.